Information is everywhere. Connection is rare. 

 PocketPeg is a community for midlife women who want real connection — without the noise. Authentic conversations, daily self-care, and people who actually get it. Midlife gets easier together. It's cheaper than therapy. (And, we love our therapists too!) 

COME AS A STRANGER
STAY AS A FRIEND

Get in early, meet your people, and navigate midlife together - launching May 2026.

A WARM HUG IN A WORLD OF PERFECTION

Where midlife women ditch the shoulds, get real about self-care and celebrate (while mourning) every wrinkle, sleepless night, forgotten thought, hot flash and unexplained pound of weight gain. 

YOUR PEOPLE
Women who get it, no explanation required.
DAILY SELF-CARE
Practices that actually fit your life.
CLEAR THE NOISE
Quiet that inner critic. 
CHEAPER THAN THERAPY
Real value for real life.

You're Invited to Join the PocketPeg Community! 

If you want to face life's challenges with the tools you need, but aren't feeling the prescribed frameworks or the list of "healthy" and "successful" habits... then this one's for you!

We ditch pretense and polish.  We do real connection and instead are a community and sisterhood that looks like this:

- Real heart-felt conversations with each other

- A committed community where we can just be ourselves

- Permission instead of pressure

- Connection without competition

- Space for personal growth, inner peace, and better balance

- Peg's famous muffin recipe (this alone is worth joining!)

COMING SOON!

About Peg

As founder of SheTaxi, Peg Paul spent over a decade empowering women to live well and lead authentically - and she carries that mission forward in everything she does today. Her approach is holistic and human-centered, grounded in the belief that how we show up in one role shapes how we show up in all of them. A teacher, speaker, and trusted guide, she leads with energy, candor, and lived experience.

 

Peg is an authentic leader, entrepreneur, and nonprofit strategist with 25+ years of experience driving community impact and elevating women. She serves as Director of Entrepreneurship at the Southern Minnesota Initiative Foundation, and her career includes leadership roles at the American Heart Association, the American Cancer Society, and as co-creator of The BrandLab - a nationally recognized nonprofit connecting diverse students to marketing careers.

WE MAY GET SERIOUS, BUT NOT ABOUT OURSELVES

 Yes, we'll dig into the real stuff — the pivots, the reinventions, the things we don't usually say out loud. But we do it with a wink. Because humor might just be the most underrated tool in the midlife toolkit.